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In-Store Sampling & Field Marketing That Lifts Sales

We help CPG brands drive product trial and retail sales through in-store sampling, product demos, and trained brand ambassadors.


Based in the San Francisco Bay Area. Serving brands nationwide.

FieldLift Intelligence™

Build Your Sampling Plan with AI

Share what you sell, where it’s on shelves, and what you want to achieve. Our AI uses your product, campaign goals, and local shopper demographics to recommend which stores and markets to prioritize for demos.

Request Access ➢

Plan smarter demos where you already sell

From planning and staffing to in-store execution, we help bring your campaign to life—with store-level reporting on units sold, samples distributed, conversion rates, and shopper feedback to guide your next steps.

Nationwide Coverage | Trained Brand Ambassadors | Campaign Reporting


Nationwide Campaign Support

Wherever your consumers are, we're there.

FieldLift operates across the United States with access to experienced brand ambassador teams in all major markets. Whether you need a single-market launch or a coordinated multi-market rollout, we deliver consistent brand experiences at scale.

10+

Years of Experience

24

Minimum Demos

60+

Activations for Volume Pricing

100%

Hands-On Approach

About FieldLift Marketing

We connect brands directly with consumers through real-world, in-store experiences that drive sales and build lasting loyalty.

Our Approach

Every activation is built around one goal — getting your product into the hands of the right consumers, at the right moment, in the right place.

People-First Talent

We carefully vet and train every brand ambassador to represent your brand with professionalism and enthusiasm.

Execution That Delivers

From setup to teardown, we manage every detail so your activation runs smoothly and on-brand.

Live Reporting & Feedback

Every activation includes live reporting, campaign photos, shopper feedback, and performance insights to help improve future campaigns.

Why FieldLift Marketing

Partner with an experienced field marketing team that treats your brand like their own.

Nationwide Coverage

Access to brand ambassadors and teams across the United States

Expert Talent

Carefully vetted, experienced professionals who represent your brand

Full-Service Solutions

From concept to execution and measurement

Flexible & Scalable

Campaigns tailored to your budget and timeline

Data-Driven Approach

Real-time reporting and consumer feedback after every activation

Hands-On Leadership

Founded and led by someone who has worked every role in the field

Ready to Bring Your Brand to Life?

Let's build a campaign that gets your product into the hands of real consumers — in real stores, across real markets.

In-Store Sampling &
Field Marketing That Drives Sales

Turn shoppers into loyal customers.



FieldLift Marketing helps brands drive retail sales through in-store sampling, product demonstrations, brand ambassadors, and retail activations.

In-Store Sampling & Field Marketing Services

Brand Ambassadors

Reliable, expert, experienced representatives who embody your brand

In-Store Product Sampling

Direct consumer engagement through product trials

Retail Activations

Immersive in-store experiences that drive sales

Product Demos

Expert-led product showcases

Liquor Tastings

Specialized beverage sampling experiences

Street Teams

High-impact street-level brand activation

Guerrilla Marketing

Creative, unconventional marketing campaigns

Event Staffing

Professional team management for brand events

How It Works

Our proven four-step process delivers successful in-store sampling, product demonstration, and field marketing campaigns from strategy through execution.

01

Discovery Call

Understand your brand goals and target audience.

02

Strategy & Planning

Develop a customized experiential marketing plan tailored to your objectives.

03

Execution

Deploy expert teams and activate your brand with seamless in-store experiences.

04

Measurement & Results

Track ROI and consumer engagement metrics to demonstrate campaign effectiveness.

Brands We Support

In-store sampling and field marketing programs for CPG, beverage, health & wellness, and retail brands.

Food & Snack

Beverage

Health & Wellness

Beauty & Personal Care

Pet Food & Pet Care

Household & Lifestyle

From emerging brands launching in their first stores to established brands expanding nationwide.

Some of the Retailers We Serve

In-store sampling and product demonstrations at leading retailers nationwide

FieldLift offers 3-4 hour events with a low minimum requirement of only 24 demos. We also offer quantity discounts beginning at 60 demos!

Know What Happened at Every Activation

Every FieldLift activation can include:

Event Photos

Professional activation and merchandising photos

Demo Reporting

Samples distributed, engagement and event performance

Consumer Feedback

Real shopper reactions and product insights

Sales Observations

On-site product movement and shopper response

Attendance Verification

Field-team check-in and activation confirmation

Post-Event Recap

Clear reporting delivered after every activation

Insights for CPG Brands

Practical insights on in-store sampling, retail execution, product demonstrations, and measuring campaign performance.

How Much Does In-Store Sampling Cost?

Understand the key cost drivers behind in-store sampling programs — from staffing and product to retailer fees and logistics — so you can budget smarter.

How to Measure ROI From In-Store Sampling

Learn the metrics that matter most when evaluating your sampling campaigns, including trial rates, conversion lift, and velocity data.

How In-Store Sampling Helps CPG Brands Build Retail Velocity

Discover how consistent in-store sampling drives repeat purchases, increases shelf velocity, and strengthens your retail partnerships.

Get Started Today

Ready to grow your brand? Let's talk about your in-store sampling and field marketing goals.

Email: contact@fieldliftmarketing.com

Whether you're looking to launch a new product, increase in-store sales, or build brand awareness, our team is ready to help. Reach out today for a free consultation.

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